2044 Franklin St, Oakland, CA 94612

join@curbappeal.us

Restoring Beauty. Reviving Communities.

25+ Daily Clients

Our Beautiful Country, DBA Curb Appeal, is a movement dedicated to restoring the beauty and dignity of our neighborhoods — one home, one block, one city at a time.

20+ Best Awards

Proudly recognized with 20+ prestigious awards, we stand as a trusted leader in quality, innovation, and excellence — inspiring confidence and delivering results every time.

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Successful Projects

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Satisfied
Clients

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Years Of
Experience

It started with daily walks through Maxwell Park, Oakland, where founder Paul LeJoy prayed over every street and saw the untapped potential in homes, families, and communities. What began as a spiritual calling quickly grew into a vision: mobilizing people of faith, real estate professionals, and civic leaders to beautify and bless our neighborhoods.

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The Home Depot, Inc

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Ace Hardware Corporation

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Harbor Freight

Menards® Dedicated to Service & Quality®
Menards

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Tractor Supply Company

Lowe’s Companies, Inc

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The Sherwin‑Williams

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True Value Company, L.L.C.A

84 Lumber Company

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Floor & Decor Holdings, Inc.

Curb Appeal Awards

Honoring the Best of Our Blocks

Every year, Curb Appeal recognizes homes with outstanding curb appeal. These awards celebrate neighbors who take pride in their property, inspire others, and add beauty to the community.

Categories include:

We don’t do this alone. We do it with people who care.

Our Ambassadors are the heart of Curb Appeal. These are community leaders and everyday heroes who step up to bring beauty back to the block.

How It Works:

Nominate a Home

Know a property with great curb appeal or one that’s been transformed? Nominate it for a Curb Appeal Award.

Volunteer at a Cleanup

Grab a broom, a paintbrush, or a pair of gloves and help us beautify a street or block.

Adopt a Block

Partner with your neighbors to take ownership of one street and make it shine.

Every Block Needs a Builder. Every Neighborhood Needs a Neighbor.

Curb Appeal isn’t just about homes — it’s about people. We believe that everyone has a role to play in restoring the beauty and pride of our neighborhoods.

494 Kentucky Drive, Berkeley California

Partner With Us

Businesses, churches, and organizations can collaborate with Curb Appeal to support community projects

Transform Your Property. Transform Your Community.

We help restore neighborhoods by elevating both the beauty and value of your real estate one home, one block, one city at a time.

When you partner with Curb Appeal, you’re not just hiring a contractor — you’re fueling a movement that uplifts communities, improves property values, and strengthens neighborhood pride.

Curb Appeal Awards

Honoring neighbors who inspire pride through beauty.

Block Beautification Projects

Cleanups, landscaping, and small upgrades that make a big difference.

Ambassador Support

Training, resources, and recognition for those leading the charge.

Community Events

Celebrations that bring people together and inspire action.

Trusted Services for Every Home.

From landscaping to financing, Curb Appeal connects you with trusted professionals dedicated to restoring homes, beautifying neighborhoods, and supporting families. Find the right service partner to bring your vision to life.

Landscaping & Yard Care

Enhance curb appeal with professional lawn, garden, and landscaping services.

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Roofing & Siding

Durable roofing and siding to protect and increase home value.

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Painting & Finishing

Fresh colors and flawless finishes to instantly refresh your home.

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Windows & Doors

Stylish, secure, and energy-efficient windows and doors upgrades.

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General Contracting

Trusted contractors for repairs, renovations, and quality improvements.

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Financing & Loan Support

Easy financing and loans to support home improvement projects.

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What do Our Client Says

Amazing service! The team was professional, efficient, and truly cared about our home. From start to finish, everything exceeded expectations. I highly recommend them for any home improvement needs.
Charles Edward Homeowner

Curb Appeal completely transformed our block! The cleanup day brought neighbors together, and now everyone takes pride in keeping our street beautiful.

Margaret Realtor

As a realtor, I’ve seen firsthand how Curb Appeal’s projects increase property value and bring hope back to communities. Their work makes a lasting difference.

Charles Thomas Volunteer

Volunteering with Curb Appeal was life-changing. Planting flowers and painting fences may seem small, but the joy it brings to families is priceless.

Charlotte Community Ambassador

Thanks to Curb Appeal’s support, our church adopted a block and brought new life to the neighborhood. It’s more than beautification—it’s restoration of dignity.